The owner of Cars Jaro, a motoring enthusiast, commissioned us to create a new logo, claim, and modern visual identity, including promotional materials such as the company’s image materials, POS, a brochure, and dedicated content for social media profiles
The logo we designed is modern and minimalist, well-suited to the automotive industry, reflecting the dynamism and speed that Cars Jaro offers. The claim “Make a Wish!” perfectly captures the dream of owning a new car and highlights how easily it can be fulfilled with the brand’s help. The visual identity aligns with the logo’s style – simple yet strong. The emblem references a racetrack, symbolizing precision, professionalism, and the very high quality of services.
The promotional materials are maintained in a masculine style, exuding elegance and luxury, emphasizing the uniqueness of the cars offered by Cars Jaro and fulfilling the greatest dreams of not just male clients.
